The stock of Roku Inc (ROKU) has seen a 3.00% increase in the past week, with a 18.96% gain in the past month, and a 22.37% flourish in the past quarter. The volatility ratio for the week is 3.34%, and the volatility levels for the past 30 days are at 3.66% for ROKU. The simple moving average for the past 20 days is 6.96% for ROKU’s stock, with a 14.59% simple moving average for the past 200 days.
Is It Worth Investing in Roku Inc (NASDAQ: ROKU) Right Now?
The 36-month beta value for ROKU is also noteworthy at 2.12. There are mixed opinions on the stock, with 13 analysts rating it as a “buy,” 3 rating it as “overweight,” 15 rating it as “hold,” and 1 rating it as “sell.”
The public float for ROKU is 128.54M, and at present, short sellers hold a 5.96% of that float. The average trading volume of ROKU on July 02, 2025 was 4.37M shares.
ROKU) stock’s latest price update
The stock price of Roku Inc (NASDAQ: ROKU) has dropped by -1.92 compared to previous close of 87.89. Despite this, the company has seen a gain of 3.00% in its stock price over the last five trading days. seekingalpha.com reported 2025-07-01 that ROKU remains a compelling streaming stock, despite the recent recovery, thanks to the growing streaming share and the profitable cash flow investment thesis. This is significantly aided by the secular growth in the streaming industry, as the latter’s viewing share well exceeds the Broadcast/ Cable viewing shares as of May 2025. Despite our prior tariff concerns, ROKU appears well diversified in its Devices supply strategy as well, with FY2025 unlikely to bring any material change on its gross profit margins.
Analysts’ Opinion of ROKU
Many brokerage firms have already submitted their reports for ROKU stocks, with Loop Capital repeating the rating for ROKU by listing it as a “Buy.” The predicted price for ROKU in the upcoming period, according to Loop Capital is $100 based on the research report published on June 17, 2025 of the current year 2025.
Pivotal Research Group, on the other hand, stated in their research note that they expect to see ROKU reach a price target of $100, previously predicting the price at $125. The rating they have provided for ROKU stocks is “Buy” according to the report published on May 02nd, 2025.
Piper Sandler gave a rating of “Neutral” to ROKU, setting the target price at $65 in the report published on April 17th of the current year.
ROKU Trading at 18.77% from the 50-Day Moving Average
After a stumble in the market that brought ROKU to its low price for the period of the last 52 weeks, the company was unable to rebound, for now settling with -17.87% of loss for the given period.
Insider Trading
Reports are indicating that there were more than several insider trading activities at ROKU starting from Collier Charles, who sale 3,590 shares at the price of $85.00 back on Jun 17 ’25. After this action, Collier Charles now owns 7,380 shares of Roku Inc, valued at $305,150 using the latest closing price.
Jedda Dan, the CFO of Roku Inc, sale 1,500 shares at $81.32 during a trade that took place back on Jun 16 ’25, which means that Jedda Dan is holding 80,632 shares at $121,980 based on the most recent closing price.
Stock Fundamentals for ROKU
Current profitability levels for the company are sitting at:
- -0.05 for the present operating margin
- 0.43 for the gross margin
The net margin for Roku Inc stands at -0.02. The total capital return value is set at -0.06. Equity return is now at value -4.34, with -2.54 for asset returns.
Based on Roku Inc (ROKU), the company’s capital structure generated 0.16 points at debt to capital in total, while cash flow to debt ratio is standing at 0.63. The debt to equity ratio resting at 0.2. The interest coverage ratio of the stock is 446.14.
Currently, EBITDA for the company is 196.91 million with net debt to EBITDA at -57.98. When we switch over and look at the enterprise to sales, we see a ratio of 2.56. The receivables turnover for the company is 6.54for trailing twelve months and the total asset turnover is 1.02. The liquidity ratio also appears to be rather interesting for investors as it stands at 2.86.
Conclusion
In summary, Roku Inc (ROKU) has had a better performance as of late. Analysts have mixed opinions on the stock, with some viewing it as a “buy” and others as a “hold”. It is worth mentioning that the stock is currently trading in close proximity to its 50-day moving average and its 52-week high.
